Go Banannas! Get Attention!
Saul gets it. In fact, Saul should be in my book. Too late, it’s already printed, but I’ll put him in the next edition. Look at what Saul did to stand out at a trade show and get attention. A few...
View ArticleThe Lost Will It Blend Interview
Back when I was doing research for the book I did an interview with George Wright, the architect of the infamous Will It Blend campaign. But I forgot to post the interview! Here it is, pulled from the...
View ArticleBarry Moltz Knows How To Get Attention
I did an interview with Barry Moltz a long time ago that I never published live. You know Barry, he’s an author and amazing speaker and a wealth of knowledge. Below is the interview in full. If you...
View ArticleRejected Book Covers
So these were the initial cover concepts from the publisher that didn’t make the cut. Except for the last one which was eventually modified to be the final cover. Did I make the right choice? I...
View ArticleNeed Attention? Just Claim You’re Jesus Christ
From the HuffingtonPost. Jesus has returned! As an Australian dude named AJ. #12412412 bad way of getting attention. Of course, maybe this Jesus will disagree, he’s raised a lot of money for his cult,...
View ArticleThis Is Why I Write Books
Look at all the tabs for notes! This is why it pays to produce great content.
View ArticleBlue Lobster: Nobody Remembers The Middle
I bet you won’t forget this image. Sometimes the best, or only, thing you can do to get noticed is to stand out. Nobody remembers the middle. Play on the edges. Be memorable.
View ArticleAttention: Fried Kool-Aid
Good, bad? Doesn’t matter. Have you read my book? Haha. Attention is what you want. From Mashable. Say it like the Kool-Aid guy. Ohhhhhh-yeeeeeaaaaaaah! An enterprising San Diego man has invented a...
View ArticleBrilliant! Attention! Magazine Feature
Thanks to the wonderful people over at Brilliant Results magazine who featured myself and my book Attention! in this issue. Please stop over and download a free copy of the magazine. I think you’ll...
View ArticleFree Cars Get Attention
A Cleveland area car dealership is offering a free car if the local sports team shuts out the other team this weekend. Story here. CLEVELAND, Ohio — You’re a real Browns fan. You know that they’re not...
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